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New eBook Helps Buyers Succeed In Buying A Business In The New Economy

In case you haven't noticed what's happening as a result of the 2006/2007mortgage meltdown, the banking crisis and the recession that followed, you should know we now are conducting business in a New Economy.

It's an economy that challenges everyone from the small business buyer in California to the fiscal policy experts in Washington DC. In the business for sale marketplace, some of our chief problems are: limited access to business purchase funds, sellers with unrealistic expectations and the mood of uncertainty that hangs over us.

To succeed in this environment, we need to know how to adapt to these new realities with a fresh approach and smart tactics.


My mission in writing and publishing  Buying a California Business in the New Economy, is to provide buyers with a context to understand some of the difficulties we face, and to offer a number of strategies that can help confront those difficulties, to make sure they don't prevent us from achieving our purchase goals.


Was it tough to buy a small business before the recession, when eight out of ten buyers were unable to find the right deal or close an escrow? Well, imagine the challenges faced by buyers now! The lender pendulum has swung from "easy money" to a habit of rejecting even solid loan applications submitted by credit worthy borrowers. Imagine -- if you haven't had the experience -- what it must be like to attempt to get a deal on a business purchase when there are so many unknown factors that will shape the future of our economy. If the sense of uncertainty isn't enough to scare you away, it might have that effect on a seller with whom you're trying to negotiate a transaction.


And to further complicate the workings of the new marketplace, the rising home prices and equity values on Wall Street promise to contribute to new opportunities in the next few years for California's smart business buyers.


After conversations and dealings with hundreds of  business buyers as well as business sales intermediaries--brokers and agents""over the past few years, the book's consultants and I have been able to determine many of the strategies that are effective in clearing the path toward business ownership in the New Economy.


Critical Time In Buying A Business Marketplace


This is a particularly critical time in the California marketplace where businesses are bought and sold. The sales rate dropped from 21,689 transactions on small and mid-sized California businesses in 2008, to an average of about 14,000 deals each year since. That's a huge, 35% decline in total volume.

Here's why it's not a good time for our market to linger in that decline:

--Hundreds of thousands of Californians want to purchase a piece of the American dream by owning their own business, as an alternative to their frustrations trying to compete in the completely unsatisfactory job market. For many of us, business ownership is the only option for insuring a secure financial future


--Hundreds of thousands of California's business owners contemplating retirement will need to find a way to sell their companies in the next few years.  For many, if not most, their wealth is associated with their companies, whether fast food, distribution, service, retail or other kinds of business. The money they receive, assuming they are able to sell a business, is what they've been counting on for much of their working lives, in order to fund that retirement.


--As the California economy thrives on the energy and innovation of small businesses, much of the state's economic future relies on the ability of our industry to accommodate the transition of hundreds of thousands of small and midsized businesses to new ownership. It's time for a new generation of people to take the state's many small businesses to the next level, to incorporate the new marketing tools, product choices, and other characteristics of the 21st Century into their operations.


Our aim in providing Buying a California Business in the New Economy, is to educate buyers about the innovative ways people are finding to successfully accomplish their purchase goals at a time when the challenges to finding and buying a good business have never been greater. The work covers all aspects of the market, including existing independent companies, franchises and business opportunities. It offers details about how successful buyers are finding good businesses. It reviews some of the ways to evaluate businesses, and devotes chapters to the increasingly demanding challenges of 1) negotiating a satisfactory agreement with a seller, 2) finding the money needed to close a deal, and 3) working intelligently with the professionals serving the market.


It's important that the business for sale market in California recovers from the dismal performance of the past few years and plays a role in expanding the state's economy. Our hope is that the ideas and insights in the new book will contribute to this effort.

To get your copy of this new eBook go to: http://www.smashwords.com/books/view/290706


About: Peter Siegel, MBA is the Founder & Senior Advisor (ProBuy & ProSell Programs) at BizBen.com (established 1994, 8000+ California businesses for sale, 500 new & refreshed postings/posts daily) working with business buyers, small business owners/sellers, business brokers, agents, investors, and advisors). Reach him direct at 925-785-3118 to discuss strategies regarding buying, selling, (or financing a puchase of) California businesses.


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Helpful Resources To Assist In Selling And Buying California Businesses
Shalonda Chappel: Escrow & Bulk Sale Services - Southern California

Escrow services to brokers/agents, sellers, & buyers. Established 43 years. Extraordinary service. Experienced with handling difficult transactions. One stop for all your escrow needs: Bulk sales, lien searches, UCC searches, liquor license transfers, publishing & recording services. 951-808-3972.

Janet Carrera: Escrow & Bulk Sale Service - SF Bay Area

Redwood Escrow Services, Inc. is a full service, licensed independent escrow company. We are EAFC Fidelity bonded, fully insured & licensed with the Department of Corporations. Committed to offering our clients the most comprehensive variety of escrow services available. Phone Janet at 510-247-0741.

William F. Ziprick, Attorney: Legal Services For Buyers And Sellers

Through creative problem solving, attention to detail, accessibility, & understanding that unnecessary delay is often a deal killer, I work closely with my clients and other professionals to consistently achieve a high rate of closings. Office: 909-255-8353, Cell: 509-951-7230.

Brad Steinberg, Business Broker: Laundromat Specialist

PWS is the leading laundromat broker in California. Since 1968 PWS has brokered over 2,500 laundromat sales. With over 90 employees dedicated to the coin laundry industry, PWS has 18 licensed agents, a 3 person in-house finance department, 10 service technicians and a 20 person parts department.

Elizabeth McGovern: Escrow Services - San Francisco Bay Area

McGovern Escrow Services, Inc., is a leading independent escrow company. We are a trusted partner with our clients, assisting them through the tangled bulk sale & liquor license transfer process. We provide attentive, quality & innovative customer service. Phone Elizabeth McGovern at 415-735-3645.

Diane Boudreau-Tschetter: Escrow & Bulk Sale Services - CA

California Business Escrow, Inc. is a full service independent escrow company serving all of California and has expertise in a wide range of escrows. Our team prides itself on providing an exceptional escrow experience. For more info phone Diane Boudreau-Tschetter at 888-383-3331 or 209-838-1100.

Helen Yoo, New Century Escrow - Escrow Services In Southern California

New Century Escrow, Inc. is a fully licensed & bonded independent escrow company. Over 20 years combined experience in handling bulk escrow transactions. Multi-lingual staff that speaks your language, including Korean, Chinese, Vietnamese. Call Helen Yoo direct at 626-890-1151.


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